MICHELIN - Michelin Guide: Cooking up a storm

Cooking up a storm

For the first time Michelin was hosting a live event to announce restaurants awarded with Michelin stars. Getting top chefs – the likes of Heston Blumenthal, Tom Kerridge and Marcus Wareing to attend was no mean feat (but we did it!), as well as getting every influencer that mattered – national journalists, consumer and foodie editors, broadcasters and bloggers galore!

Prestige, glamour, bags of coverage and a social media frenzy – we created it all.

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